Category Archives: Concepts

Concepts, Methodologies and Definitions about Business Model and Business Model Canvas. Learn everything you need to know to master business model innovation.

Scalable Business Models

Scalable Business Models - Growing vs Scaling

Some of today’s most successful companies have relied (and continue to rely) on the scalability of their business model to achieve profitable and sustainable growth and development, and this attribute of business modeling can be a key factor in avoiding the risk of the enterprise being left behind. What is a Scalable Business Scalability refers […]

Business Model Assessment

business model assesment

It is essential that we evaluate our business model regularly. This business model assessment allows us to find out when something needs to be adjusted, reducing the risks and improving the chances of a bright future. Why Assess your Business Model? Simply because just creating a reasonable business model at the beginning of your venture […]

Network Effects

Network Effects

Some of the greatest current brands, such as Facebook and Amazon have their businesses built upon network effects: the value of their products increases as the importance of the network does. However, not all businesses are able to develop network effects – and not all of them should, anyway. There are many different approaches and […]

Business Model Generation: the book

Let’s get straight to the point: it is fair to say that the book Business Model Generation, by Alex Osterwalder and Yves Pigneur, is the best reference for the development of absolutely any business model. In the end of the day, it is a simple and intuitive script to be completed before starting any new […]

What is the Blue Ocean Strategy?

blue ocean strategy

The Blue Ocean Strategy defends that the focus of the business shouldn’t be  beating the competition, but, on the contrary, make it irrelevant, by creating a kid of new market. According to this strategy, the market limits and the industry frames are never stable or stuck. They can be rebuilt by new actions from the […]

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