Category Archives: Concepts

Concepts, Methodologies and Definitions about Business Model and Business Model Canvas. Learn everything you need to know to master business model innovation.

Business Model Canvas: The Definitive Guide

What is the Business Model Canvas

For many years the term business model was used without a consensus in its definition. Many authors mentioned it without explaining exactly what they were talking about. And it was precisely thinking about it that the Swiss consultant Alexander Osterwalder began to develop his doctoral thesis that would give rise to the Business Model Canvas.

Cost Structure

Cost Structure

The Cost Structure is the last – but not least – component of a Business Model. It gathers the most important costs involved in the whole operation from the outset. This is the final block, precisely because we need to have all the previous components already defined so we can estimate the costs of each […]

Key Partners

Key Partners

The penultimate component – Key Partners – deals with the network of partners that put the Business Model into operation. A partnership is when two business entities form a kind of relationship. This relationship can be of greater freedom when each side of the alliance can form new partnerships, or of exclusivity, limited to a […]

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