The Razor and Blade Business Model – also known as the bait and hook business model – is a very well established and famous business model around the world. Companies like Gillette, HP, Nespresso, and many others have been successfully using it.
The SaaS business model is one of the most famous business models that has been developed in the internet era. But in the business world, it’s a relatively new business model. To give you an idea, the term SaaS – software-as-a-service – is only 15 years old and was coined by John Koenig for the […]
The multisided platform business model is adopted by some of the most valuable start-ups in the world, such as PayPal, Uber, Alibaba, eBay and Facebook. But, in contrast to what many people may think, this business model is not a recent development.