Tag Archives: Amul

Amul Business Model

Amul Business Model Canvas - Amul Business Model

Amul business model is a cooperative business model that revolves around the three-tier structure. At the first tier are millions of milk producers, primarily farmers, who supply milk to the organization. The second tier comprises the cooperative society, represented by the Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), which handles processing, packaging, marketing, and distribution. […]

Amul SWOT Analysis

Amul SWOT Analysis

Amul, also known as the Gujarat Cooperative Milk Marketing Federation (GCMMF), is an Indian dairy cooperative that has become a household name in India and beyond. Founded in 1946 by Tribhuvandas Patel, Amul has grown to become the largest dairy cooperative in India and one of the most successful brands in the country. It started […]

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