Tag Archives: Instagram

Instagram SWOT Analysis

Instagram SWOT Analysis

With over 2 billion monthly active users and 95 million visuals uploaded daily, Instagram is recognized as a giant in the social media industry. Also referred to as IG or gram, Instagram was founded by Mike Krieger and Kevin Systrom and was first published in October 2010 for iOS users only. It has its headquarters […]

Who Owns Instagram?

Who owns Instagram

Instagram is owned by Meta Platform, an American company whose former name is Facebook. Meta acquired Instagram in April 2012 for the amount of USD $1 billion. Mark Zuckerberg, an American internet entrepreneur and business magnate, is the current CEO of Meta Platform, though he doesn’t have 100% ownership of the company. Instead, he owns […]

Instagram Business Model

Instagram Business Model Canvas - Instagram Business Model

Instagram is a renowned social media platform that allows users to share photos and videos with their followers. The Instagram business model is primarily based on advertising. The platform has many advertising formats, such as photo and video ads, carousel ads, story ads, and sponsored content.  With over 2 billion active monthly users, the popularity […]



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